Russell Richey

Professional Summary
Consumer insights professional with 25+ years experience planning, managing, analyzing and reporting custom qualitative and quantitative research for a wide range of brands, companies and business categories. Currently with Jack's Family Restaurants, Birmingham, AL.

Specialties:

• Voice-of-the-customer / customer experience survey programs
• RIVA-trained moderator with 1000+ focus groups and IDI sessions
• UX/UI/Usability research for website, software and product development
• Strategic positioning and brand planning
• Business development and client-relationship management
• Project and research program management